Preparation of Artwork

To help you get the best possible results for your print job, we’ve created this handy guide. A little preparation makes all the difference, and ensures both a speedy turnaround and the best quality print.

How It Works

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Prepare your artwork

Just follow the guide that we have prepared for you below if you are unsure about anything on the printing process

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Production

Your artwork goes into production and you can kick back and put the kettle on.

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Pop your artwork over to us in an email

If the file is larger than 10MB you may need to use a file transfer service such as Dropbox as it may be too large and fabulous for our email server 

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Smile!

Your perfectly printed job is ready to collect!

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We check your artwork and notify you of any changes needed

If required we request a new copy of the file with these changes made.

Guide

Document setup

There are two main things to check in your document setup:

Colour mode – set this to CMYK for accurate printing and colour reproduction. The other default option you might see is RGB. This is used for screen displays only.

Resolution – 300dpi is the minimum setting for good quality printing. If you want to scan something and then print it, you may want to increase the resolution of the scan itself. The aim should be to get a really crisp scan that doesn’t look pixelated.

Image properties

Some things to look out for in the image itself:

Gradients – check all the colour tints and opacities in the image are at 10% or more as a lower setting may not show up when translated to ink. Also set your line thickness (stroke) to a minimum of 0.25 pts for the same reasons.

Bleed – it’s a good idea to leave at least 3mm around the document as a safe area, so that when the job is trimmed after printing, nothing gets cut off, like the number to call you on at the base of your business card!

Text – all the text in your document should be either rasterized or outlined unless you want it to look unexpectedly different or go missing! Outlining is specifically for vector-based images made in programs such as Adobe Illustrator, which also allows rasterizing. Both options set your text in stone and guarantee it looks right when printed.

Inserted images – For bitmap files (i.e. Photoshop), images must be rasterized or the whole image flattened to one layer. For vector files (i.e. Illustrator), images must be embedded in the file, not just linked, otherwise they won’t be there when we open it! Also ensure any inserted images are not distorted once placed. Holding shift normally constrains proportions when resizing.

File type

After making sure all the above points are all checked, please save your image as PDF, AI or for business cards and bookmarks save your file as TIFF or JPEG (600dpi). If using Adobe Creative Suite or Creative Cloud please save your image as CS3 for maximum compatibility.

For help with any of the above points, please feel free to drop us a line. We will be more than happy to assist. We have also created a number of templates to help you set your artwork up to a T.

NOTE: whilst we check every document sent to us for common errors, the final responsibility lies with the client to ensure the requirements above are met. We cannot be held accountable for any undetected ‘mistakes’ in printing that have arisen from this not being done before submission.

For help with any of the above points, please feel free to drop us a line. We will be more than happy to assist. We have also created a number of templates to help you set your artwork up to a T. Contact us, if you wish to adjust according to our templates

NOTE: whilst we check every document sent to us for common errors, the final responsibility lies with the client to ensure the requirements above are met. We cannot be held accountable for any undetected ‘mistakes’ in printing that have arisen from this not being done before submission.